Client

ADIDAS

adidas x MATA = something you’ve never seen before!

Services

Vogue Editorial Shoot Creative Support Art Direction and Production of digital content teaser Production of content for adidas’ official account Design and production of adidas Brand Center window displays Custom Crochet Lace Design Creative Event Production Creative Mailing Packaging Design

Creative

Design

Event

Summary

Mata designed the new adidas Campus 00s and we did a truly unique marketing support for it. From the bold Vogue October editorial to an eye-catching retail display on Marszałkowska Street, and a secret launch event at Warsaw’s legendary Bazar Różyckiego, every detail told MATA’s story.

Custom crochet lace design produced in Koniaków, exclusive Campus 00s packaging, and elegant invitations created the perfect lead-up. Paired with a video about the crochet lace making process & digital teaser content, it was more than a product launch — it was a unique cultural experience.